Libertários do Capão

About the organization

Founded in 2000, Libertários do Capão ensures greater dignity and quality of life for the population of the Capão Redondo neighborhood in São Paulo through professional training and social assistance projects. The goal is to transform the local reality and keep young people away from crime.

Organization's objective

Ensure greater visibility for the organization's 25-year work and attract more active members to the NGO, such as beneficiaries, volunteers, donors, and partners.

Communication challenges

• Have strategic and assertive institutional communication

• Have active and strategic communication on social media

• Have well-established offline communication for fundraising

  
  

Products delivered

• Enchanting narrative

• Institutional website

• Communication plan by audience and channel

• Offline poster campaign in the community

"Our mission is to stem the migration of young people so they don't enter the world of crime. And the Repartir Institute, with its expertise in communications—an expertise we don't have—has come to support this goal by developing our new website, which is incredible, among other products. I can only thank them. As we always say here at Libertários: no one becomes great alone!" (Rafael Silva)