Reserva da Biosfera da Mata Atlântica

About the Organization

Since 1991, the Atlantic Forest Biosphere Network (RBMA) has been working to conserve the biodiversity and natural resources of the Atlantic Forest, promoting ecosystem protection and encouraging sustainable development. It was the first biosphere reserve created by UNESCO in Brazil and is currently the largest in the world.

Organizational Objective

Reach new audiences, engaging them in environmental causes, and presenting the organization's work.

Communication Challenge

Develop a strategic social media communication plan that reach new audiences, showcases RBMA's projects, and raises awareness of the cause.

Deliverables

• Communication Diagnostic

• Inspiring Narrative

• Strategic Social Media Planning

"I thought the work was fantastic, robust, but with a lot of lightness and clarity. What captivated me was gathering so much information in just two weeks, with a youthful perspective. Sensitivity, sweetness." (Ana Lopez)